Technical SEO refers to how well search engine robots can “crawl” and index your website. If a search engine bot is either not able to crawl your site, or has trouble accessing your web pages, then they cannot add your site to its index.
Examples of Technical SEO include:
- Mobile-friendly: Is your website easy to use on mobile devices?
- Site Speed: People hate slow loading sites, and so do search engines!
- Site security: Google doesn’t want to return search results to sites that have safety issues.
- Sitemaps: Sitemaps provide a blueprint of instructions to search engines like Google.
- Robots.txt: Robots.txt is a file that gives specific instructions to search engines. For example, if I didn’t want a search engine like Google to add this page to its index, I can write simple instructions that will “disallow” indexing.
Learn more about Technical SEO by reading related blog articles written by SEO Consultant, Jason Moore.
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