Yes! You should learn search engine optimization before launching your website. To be honest, you should learn SEO before you start planning to build your site. Since SEO is one of those industries where there’s a ton of wrong information circulating the web, I recommend talking to a few different SEO vendors who offer free consultations.
The best time to, so I disagree with some of those who are quick to say “no.”
I do agree that if you already know your intended audience and have something valuable to offer your readers, you should get started writing, recording, and uploading as soon as possible. However, you’ll certainly want to learn some basics of search engine optimization before launching.
Since on-page search engine optimization in 2017 is mostly about giving your site visitors an enjoyable experience, learning SEO will teach you how to help your readers have the best experience possible so that they can enjoy your brilliant business website or blog as possible.
Focus your blog content on adding value to your reader’s lives. SEO will help you discover helpful insights as to what type of information your audience finds most useful.
Do your homework on your audience and make sure your content is unique, relevant, and valuable before wasting your time.
SEO has many parts, be sure that your site:
- Meets the technical requirements (mobile-friendly, site speed, secure, etc.),
- Your content is easy to read and share,
- The site’s navigational hierarchy makes sense for the subject matter, and
- Promote your site regularly via social media, monitor online reviews (for businesses.)
Learn how to create good page titles, strong meta descriptions, correct use of heading tags, alternate descriptions on images, etc.
If you plan to win searches for your local area, you’ll need to consider writing content around your area, so use city names and local landmarks.
It’s important that you carefully plan your SEO strategy accordingly before jumping in and try to do it later – always a mistake.
Understanding search engine optimization is mostly understanding your readers and the ability to add value to their lives in a way that is different than your competitors.
Competitors are a whole different ballgame. You’ll need to make sure you know who they are, their blog schedule, what makes their site popular, and fully understand their SEO strategy as well.
If you’re still not convinced that you should learn SEO before building or launching your blog or website, leave a comment and I’ll respond. The chances are is that someone else could have a similar point and I’d like to include them in this post.
In conclusion of this short post, be sure to take the time and learn about SEO before launching your site. Instead of spending hours finding misinformation on the web, try talking to SEO vendors who offer free consultation services.